NEWSTECHFORUM 2023
Stations’ Streaming News Strategies Are Literally Evolving By The Minute
Constant data allows stations to iterate on the fly on their streaming and FAST channels, executives from CBS News & Stations, Fox Television Stations and Gray Television told a NewsTECHForum audience last week.
Bitcentral’s Greg Morrow: Broadcasters embracing FAST channels target the “average” viewer with advertiser at their peril, as relevancy for specific can be a game-changer for retention.
Bitcentral Inc., a provider of efficient media workflows in the U.S. and Latin America, has hired Greg Morrow as VP of business development. He will primarily focus on structuring strategic […]
